Letter from the Editor

by Nikki Richardson, Director, Reputation Management, National Cattlemen’s Beef Association, a contractor to the Beef Checkoff

Since our last issue, the beef community was shaken by the loss of a tremendous leader. Richard Gebhart passed away on May 30 after a hard fought battle. For those unfamiliar with Richard, though I expect that’s not likely, he was an Oklahoma cattle producer, an active volunteer leader at both the local and national level, a college professor – and of course, a husband, father and friend to many. The summer 2015 issue is dedicated to him. 

Richard served on the Beef Issues Quarterly Trends Advisory Panel, among many other roles in the beef industry. He was a constant encouragement and passionate believer in the purpose of this publication. Richard never attended a meeting unprepared and always contributed thoughtful, insightful ideas. For those that knew him well, you won’t be surprised that he also challenged and questioned concepts, always pushing us to be better. I’m extremely grateful to have had the opportunity to work with and learn from Richard. 

The Beef Issues Quarterly Trends Advisory Panel will continue providing leadership and foresight about the content and direction of this publication, but there will be a missing piece. We’ll work to honor his legacy by serving the beef community day in and day out because that’s what he would want each of us to do. 

As always, please contact us any time to let us know what you think about BIQ and to share your ideas about specific topics you would like to see addressed.

*NCBA is a contractor to the Beef Checkoff

 

Tags: Beef Issues Quarterly, Letter from the Editor, Summer 2015

June 25, 2015